The Beginner’s Checklist for Launching a Side Hustle

Starting a side hustle can be a thrilling way to explore your passions and earn extra income. Here’s a beginner’s checklist to ensure you’re on the path to success:

  1. Define Your Goals: What do you want to achieve with your side hustle? Set clear, measurable objectives.
  2. Market Research: Understand the demand for your product or service. Who are your competitors, and who is your target audience?
  3. Business Plan Lite: Draft a simplified business plan outlining your offering, pricing strategy, and marketing approach.
  4. Financial Management: Determine your startup costs, and plan how you’ll manage your finances.
  5. Legalities: Register your business if necessary, and understand any legal requirements.
  6. Brand Identity: Develop a name, logo, and visual style for your brand.
  7. Online Presence: Create a website or social media profile to showcase your offerings.
  8. Product or Service Development: Develop a prototype or outline your service offerings.
  9. Launch Plan: Plan your launch strategy, including how you’ll promote your side hustle.
  10. Feedback and Iteration: After launching, seek customer feedback and be prepared to make improvements.

Remember, starting a side hustle is a journey of learning and growth. If you’re looking for additional support, Ask Michael Chandler offers a wealth of resources, from free articles and templates to expert-guided courses and support packages. Take advantage of our Basic DIY Package to access a personalized CRM and monthly webinars that can propel your side hustle forward. Ready for more hands-on guidance? Our Advanced and Premium packages provide dedicated support hours and customized business growth plans to help your side hustle thrive. Embark on your entrepreneurial journey with confidence. Learn more and join us today.


Michael Chandler, a seasoned entrepreneur and business mentor, brings over 20 years of experience to the table. He specializes in digital marketing, e-commerce, and small business development. Michael's journey began with a tech startup in the early 2000s, where he navigated the challenges of the dot-com bubble and emerged with invaluable insights into resilience and strategic innovation. His passion for technology and business led him to establish several successful online ventures, focusing on leveraging digital tools for business growth. As a mentor, Michael is known for his approachable style and ability to translate complex business concepts into actionable strategies. He dedicates himself to empowering aspiring entrepreneurs, offering guidance on everything from business planning to digital marketing tactics. Michael's workshops and seminars are renowned for their practicality and inspiration, driven by his belief in continuous learning and adaptation. His mission is to democratize access to business knowledge, making sophisticated technology and expert advice accessible to all entrepreneurs.

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